save the barn

The barn is everywhere online

How grassroots efforts and the internet could have worked magic to save the school board’s image AND save the barn Lastly, I submit Exhibit E. The article that started it all was widely circulated online. It has drawn 50 comments to date on its DMR webpage. It’s generated even more comments…

maplenol barn on 1-6-11

More musings on media

I began an examination of communication yesterday. (Wow, a free consulation. The district ought to hire or pay me after all of this.) In it, I submitted that the Save the Maplenol Dairy Barn movement grew on Facebook because its communication was genuine, instant, suited to today’s citizens, and had…

effective (social) media

If you live in my town, you have probably heard that the school district wishes to dispose of a historic landmark barn, the Maplenol Barn. Today, I spent a lot of time reflecting  on the past week of social media’s influence on the Save the Barn movement. Traditional media (the…